
What began in 2021 as a brand design project involving script pads and letterheads for Dr CG Howes flourished into a dynamic, years-long creative alliance. Together, we built a comprehensive brand footprint through web design, illustrations, and marketing collateral. When Dr Howes joined forces with Dr Barbara Matthews, I acted as the lead designer for the transition, translating their shared vision into the branding for Minds of Barbara and Craig Geoff (MoBCG), proving the power of consistent, long-term brand stewardship.

When The Eagles Writers Group wanted to turn the page on their old visual identity, they asked for a design that was entirely new and unexpected. I designed a vibrant, modernized logo that retains the spirit of the group while completely redefining their aesthetic, giving their Facebook and WhatsApp communities a sharp, professional new look.

When KB Records and Pride Entity decided to join forces under the new banner of Pride Entity Entertainment, they needed a visual identity that reflected this evolution. I worked closely with the founder to design a cohesive brand ecosystem that bridges the worlds of music, lifestyle, and entertainment, turning a corporate merger into a seamless visual narrative.

When INsomnia approached me for a logo redesign, the mandate was clear: make it modern, make it dynamic. Moving away from static, dated design elements, I crafted a forward-thinking visual identity that captures the movement and energy of their music, giving the band a powerful, cohesive asset for their next chapter.

Working with a multi-genre musician requires a visual identity that can morph and adapt. My extensive work with Johannesburg's Merle Ally spans across design, film, and digital strategy. By aligning her logo, music videos, promotional photography, and social media platforms, we’ve built a unified, engaging artist brand tailored for a modern music industry.

For this holistic health project, the goal was to make the brand's natural benefits instantly recognizable. I designed a suite of social media posts and large-format outdoor displays that let the ingredients do the talking. By framing the products alongside raw herbs, spices, and natural elements, the designs create an authentic, grounded connection with health-conscious consumers.

Working with Johannesburg-based multi-genre artist Barry Joel, I designed a custom logo that serves as the foundation for his personal brand. The challenge was creating an identity fluid enough to represent a diverse musical range while maintaining a strong, recognizable presence for his growing fanbase.

I stepped in as a creative partner for Once-A-Month (OAM) to refine and drive their digital aesthetic. During this fast-paced contract, I took ownership of the graphic design and social media management, rapidly delivering a library of professional visual content that enhanced their public-facing identity across social platforms.

Soothe Water needed a visual identity that would disrupt a crowded market. While most bottled water brands rely heavily on traditional blue hues, we took a strategic detour. For the full colour version of the logo, we opted for a sophisticated purple palette, ensuring the logo and label design would instantly command attention and stand out on retail shelves.
All projects are done by appointment only. If you would like to work with me on your next big project, send me an email or give me a call and we will discuss all the relevant details.

















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